Firestone Models, United States, 1940

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Photograph by Willard R. Culver

“Two women model Firestone’s entrée into the world of fashion: undergarments made with Controlastic, an elastic yarn made of rubber (”Our Most Versatile Vegetable Product,” said National Geographic in a February 1940 story). The tire company debuted the rubber product, no longer used in today’s stretch fabrics, at the 1939-1940 World’s Fair with a promise that it would fulfull ‘that very much formfitting desire that is paramount today in so much of women’s wear.’”

—From Flashback, January 2003, National Geographic magazine

Save Trees Save Earth.

Only when the last tree has died and the last river been poisoned and the last fish been caught will we realise we cannot eat money.

Save Trees Save Earth.
source : unknown, Collected From Internet

June 5th is the world environmental day. It’s an opportunity to do something nice for your country, your health and your planet. Take a new resolution on coming June 5th to save the trees. Together with the employees of my company, I decided to use a stainless steel cup for drinking the coffee. Currently we uses over 5000 disposable paper cups in one day. This amounts to about 1,15,000 cups a month. Not only does this amount to a tremendous amount of wastage, but more importantly, the paper that goes into making these cups comes from trees that are being cut down month on month to meet our daily requirements.

What about you?

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